Pricing models, compared
Flat pricing vs. order-volume pricing: what Shopify analytics apps really cost.
Most Shopify analytics apps price like utilities: the more your store sells, the more the app costs to run. We pulled the published tiers from two category leaders and plotted them against a flat $24/mo — the gap is the whole argument for reading this page.
Prices recorded 2026-07-02 from each app's public Shopify App Store listing. Methodology below the chart.
One competitor's bill, plotted against orders per month.
TrueProfit prices in four order-volume tiers, then adds a per-order overage once you're past your tier's included orders. Simple Stats' Standard plan is flat at every point on this line.
| Monthly orders | Simple Stats | TrueProfit |
|---|---|---|
| 300 | $24 | $35 |
| 600 | $24 | $60 |
| 1,500 | $24 | $100 |
| 3,500 | $24 | $200 + $0.07–$0.30/order overage above cap |
Source & methodology: TrueProfit's tiers (Basic $35/mo · 300 orders, Advanced $60 · 600, Ultimate $100 · 1,500, Enterprise $200 · 3,500) and per-order overage ($0.07–$0.30, monthly overage caps $300–$1,000) are its published rates on the Shopify App Store, recorded 2026-07-02. Simple Stats' price is our own current Standard plan (see Pricing). Neither company's custom or negotiated pricing is reflected here — only public list prices. We have no financial relationship with TrueProfit; the comparison uses only their published numbers.
A second pattern: pricing by revenue instead of orders.
Not every competitor prices by order count. Polar Analytics prices by your store's online GMV (gross merchandise value) instead — a different axis, so it doesn't fit on the chart above, but the effect is the same: the bill moves with your success.
Priced on online GMV, with "external charges billed separately," and a sales call gates access to the trial — enterprise-shaped pricing and process aimed at large brands, not a store getting started. Source: Polar Analytics' public Shopify App Store listing, recorded 2026-07-02.
It's not that these apps are bad — it's what they're built to do.
Both leaders in this comparison are highly rated. Order-volume and GMV pricing usually isn't a trick — it's often a fair reflection of a tool built to do more per order: profit modeling, ad-spend attribution, deeper BI. That extra work costs more to run as your order count grows, so the price grows with it.
Simple Stats deliberately does one narrower job — the daily "how's my store doing" question — and that job doesn't get meaningfully more expensive to answer whether you shipped 300 orders last month or 3,500. So the price doesn't have to move either. That's the trade: less scope, for a bill that never punishes growth.
See the plan this comparison is about.
$0 to start, $24/mo flat when you're ready — the same price at any order volume.